A majority of my time at work is spent thinking about online solutions for clients so I have some limited insights on the market in this part of the world. 

Hong Kong companies are generally more conservative than the rest of the world when it comes to using the Internet as a promotional channel.  They have somewhere in the back of their minds that it is important, but perhaps due to a lack of understanding most clients expect things to be done cheap, quick, and with volume.  This is of course do-able but the outcome is often less than desirable.

There are exceptions and I see that happening with some of the companies with less of a silo mentality.  They are willing to invest, to do things right, and take the time to ensure their internet strategies are executed correctly.  Granted you can get a local "design house" (*read: guy in his room who did one design course with Fevaworks - sorry for my lack of respect for Fevaworks grads) to crunch out mini-sites in less than a week. But are you willing to do the same with your magazine print ads?  Why is your online budget often 1/10 of your offline's while the reality is almost 80% of your customers will visit your web site at one point or another?

I applaud those business leaders with the vision and desire to utilize this channel to its full potentials as it is indeed fast gaining influence with the mass market and is re-shaping the entire media landscape.